Pop Mart Opens Philippines' First Dimoo-Themed Pop-Up Store in Makati
AI-assisted original article by One News Desk, based on reporting from Philstar.com. Featured image credited to the source.
Fans of designer toys and collectible art figures now have a new destination in the Philippines as Pop Mart has launched the country's first store dedicated to its beloved character, Dimoo. This unique pop-up experience, named the Dimoo World × Pixar Pop-up Store, opened its doors on July 23 and will remain available until September 23 at the ground floor of Glorietta, conveniently located near the Ayala Avenue entrance.
The pop-up store offers an immersive experience that draws inspiration from Dimoo, one of Pop Mart's most recognized original characters, created by artist Ayan Deng. Visitors to the store can explore a variety of collectibles, themed displays, and interactive installations that center around Dimoo's whimsical adventures, characterized by his oversized eyes and tiny cloud companion, which have endeared him to collectors globally.
In addition to showcasing Dimoo, the pop-up features the Dimoo × Pixar collection, which creatively reimagines the character alongside iconic figures and stories from Pixar Animation Studios. Throughout the two-month duration of the pop-up, limited-edition merchandise and exclusive collectibles will be available for fans and collectors alike.
The opening of this pop-up store also marks Pop Mart's first location in Glorietta, with plans for a permanent store set to launch in the mall in October. This expansion reflects the brand's commitment to growing its presence in the Philippines, where it has already established permanent stores in SM Megamall, SM Aura Premier, and SM North EDSA. Additionally, Pop Mart has successfully opened pop-up stores in Cebu and Davao, aiming to reach collectors beyond Metro Manila.
To celebrate the launch of the Dimoo-themed pop-up, Pop Mart is hosting a three-day event at the Palm Drive Activity Center from July 23 to 25. This event will feature a range of activities and interactive experiences inspired by the enchanting Dimoo universe, providing fans with an opportunity to engage more deeply with the character and the brand.
Founded in China, Pop Mart has garnered a significant international following through its innovative blind-box collectibles, which feature original characters designed by artists from around the globe. Among its most popular intellectual properties are Labubu, Skullpanda, Molly, and Dimoo, each showcasing distinct artistic styles that contribute to the rising popularity of designer toys among collectors.
The Glorietta pop-up is part of Pop Mart's broader strategy to expand its footprint in the Philippines, tapping into the growing market for collectible toys. As the brand continues to innovate and engage with its audience, it is poised to become a staple in the local toy retail landscape, appealing to both seasoned collectors and newcomers alike.